Theopenxpress Articles >>How customer loyalty improves through Smartphone

Wanna improve your customer loyalty using an innovative technique? Do you want to keep in touch with your customers all the time? Are you wishing to increase customer retention and business sales? This article has the answers to all these questions with a single solution; Loyalty Application that helps to meet all your business needs.

Mobile Loyalty App

Most of the people wish to use Smartphone instead of other phones. Smartphones are mobile phones which have computer ability or near computer ability. These phones are not only used for making calls and sending text messages, but they perform a number of other tasks and also used as an effective marketing tool. 73% of Smartphone users are interested in using loyalty apps and getting benefits from loyalty programs on their mobile devices.

A mobile loyalty app helps you to increase your customer loyalty by offering rewards, discounts and deals for them. It builds a strong friendly relationship between you and your customers. It helps you to boost all the customers to do repeat business with you and also purchase more products from your store. That means, it increases the customer retention as well as the product sales.

According to Frederick Reichheld, author of “The Loyalty Effect,” studied a range of industries and found that a 5 percent improvement in customer retention rates yields a 25-100 percent increase in the company’s profits.

Generally, there are different level of loyal customers present in a business. You can easily increase the sales of your business, when you satisfy all your customers. But satisfying and managing the customers, it’s not an easy task. Hence, the mobile developers develop a plenty of mobile apps to fulfil your business needs.

Smartphone app to improve customer loyalty

The best Smartphone app will provide you with the common features that helps to increase customer loyalty:

Offers and Discounts: Based on the customer loyalty, the app will provide reward points, discounts, deals, and offers. This will satisfy all your customers and boost them to increase their loyalty.

Electronic Wallet: Most of the loyal customers wish to visit the website which is providing loyalty program through Smartphone. Your customers can save their reward points through their phone. Without using a bunch of loyalty cards, they can easily use their loyalty points.

Geo Location Alerts: Will sends the location alerts about your branch store to grab your customers towards your store. It pushes the notification alert to your customer that “Your store is nearer to him.” Your customer can view your store location through Google Map.

The excellent app will offer you the best Mobile Loyalty Management feature to manage all your loyal customers in an effective and efficient manner. It manages your customers based on their likes, purchase trends, age, gender, demography and other parameters by generating exclusive offers and deals.

The efficient customer management system increases the customer loyalty and the growth of your business. Adopt a Smartphone loyalty app to enhance your customer retention, traffic, and sales in business.

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